Giving Shantona a Helping Hand

By Katy Noble
A charity that has long been close to our heart is the integral Shantona Women’s and Family Centre based in Harehills in Leeds. Laws of Attraction has supported the charity with our services as part of our social corporate responsibility for several years, initially by donating a website and then on top of that, by also providing videos, photos and also marketing and leadership direction more recently.
Shantona helps to build strength and relationships within the community by mediating, intervening, educating, guiding and inspiring family relationships. The centre deals with some deeply complex relationship issues, being a pivotal influence in repairing toxic relationships.
The charity has been running in Leeds since 1998 and has helped 1000’s of families and individuals with a number of services from raising awareness and tackling domestic violence, helping to integrate vulnerable and ethnic minorities into the community, teaching English and supporting families, women and children with an array of workshops, events and services.
For the last few months, Katy Noble our project manager and marketing specialist has been working with the charity to bring their marketing strategy and channels up to date. Katy has been very busy ensuring that Shantona creates a foundation for its marketing that will see them strongly into the future, as well as empowering and educating the staff and volunteers of the centre with marketing skills of their own.
So far, Katy has undertaken the following activities for the charity:
  • Creation of an annual marketing strategy
  • Construction of several blog posts
  • Optimisation and creation of current and new social profiles
  • Construction of a social media strategy
  • Set up Mail Chimp email marketing account
  • Videography and Photography at several charity events
  • Website updates
In addition, Laws of Attraction will be donating a new website to Shantona as their old site is in need of an update. Work will begin on the website in early 2018. Next year we will also be donating the Vibe 360 feedback technology, leadership training, Vibe survey and content workshops as part of our ongoing support of the charity.
This is a fantastic charity is always in need of more support, be it financial or donating business time and services, if you feel like you could help them in any way please get in touch with Katy Noble on katy@lawsofattraction.com