Dr. Dimitrios Tsivrikos, Laws of Attraction’s very own Chartered Consumer Psychologist, was recently interviewed by The Telegraph for an article that focused on the tricks of the retail trade and the subliminal psychology used to enhance consumer buying habits.
In the article, Dr. Dimitrios discusses how music affects consumer purchase choices, how different fragrances encourages us to change our shopping focus and even the subliminal effects of using rugs and carpets to usher prospective purchasers in the direction of specific products. Colour and texture are also discussed in this fascinating insight into consumer psychology.
Read the full article from The Telegraph here - http://www.telegraph.co.uk/fashion/brands/vanilla-fragrance-and-calming-music-the-psychological-tricks-ret/
Read Chartered Consumer Psychologist, Dr. Dimitrios Tsivrikos’s Biography here - http://www.lawsofattraction.com/about/
By Natasha Langton